Search Engine Optimization Posts

Get better SEO results with a long-tail strategy

A successful Search Engine Optimization (SEO) strategy certainly targets keywords or phrases but also stretches out to encompass longer phrases. As Google continues to enhance its search mechanisms to better respond to “real questions,” the long-tail keyword is experiencing a resurgence in effectiveness. Target the right audience with more specific terms. Long-tail keywords have lower […]

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Content Tips: Know your website audience

Our website content writing advice: Define your website audience.  When writing content for your website, it can be easy to get bogged down in search engine optimization (SEO), keyword phrases, long tail content, calls to action, internal linking, headers… yes, all of those things are important. And yes, there’s a lot to think about when […]

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Indianapolis web design link library

A library of websites we visit often, full of great information and inspiration. Blogs Design Inspiration Color Stock Photos, Illustrations and Fonts Tools Development Search Engine Optimization Standards Blogs 24 Ways A group of designers get together every year in December and write inspiring and useful blogs for each day before Christmas. The blog topics […]

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The value of the meta tag to your website

Once upon an Internet, meta tags were very important tools to help make sure a website was found by search engines. Today, the tags don’t serve much of a Search Engine Optimization (SEO) purpose but they still have an important place in website strategy. When your site is found in a search engine, the meta […]

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Finding the SEO Balance

Often people search for their site on Google or Bing and are not satisfied with the results. They want to see their site higher in the search results or they want it to appear for certain search terms. The logical next step is to look at Search Engine Optimization (SEO) techniques. What SEO steps should […]

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