“Hashtag goals”… You know that an Internet technology trend is here to stay when people start referring to using it out in the real world (or in late-night comedy sketches). Love them or hate them, it just makes sense to incorporate the best hashtags for social media in your marketing outreach. Given their popularity and […]
How much does it really cost to work with a social media influencer as part of a digital marketing campaign? And, is there a way to start doing influencer marketing without breaking the bank? Influencer marketing is no longer a social media strategy used by only a few companies to grow their businesses. In fact, […]
Before there was Twitter, Facebook, Instagram, and many other social media networks where users generate millions of organic social media posts, there was a man with a code: Morse code. That’s right, you can thank Samuel Morse for the start of what would one day lead to one of the main channels used by businesses […]
In need of holiday social media content? With celebrations just getting underway, now is the perfect time to build a winning strategy for getting the most out of your posts before we ring in the new year. While the winter months are often big opportunities for retailers, this season is a great time of the […]
For many people doing social media marketing, a large part of their budget is spent creating the text to share on your account when it’s the images that get users to stop and engage with your posts. That’s why developing engaging Facebook graphics and videos need to be a priority to ensure your investment in […]
