Healthcare Marketing Posts

5 tips for creating and sharing great healthcare marketing videos

illustration of results driven healthcare marketing agency

With the growing consumption of video content over the last few years, healthcare marketing videos are an excellent medium for educating patients, explaining complicated procedures, and helping people connect to your healthcare practice. From quick clips to feature-length content, videos and other interactive assets can elevate your healthcare marketing storytelling and allow you to drive better engagement through inbound […]

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Hospital marketing trends you’ll want to add to your strategy

illustration of hospital marketing tools

Since COVID-19 first popped on the radar, hospital marketing teams learned a lot. Professionals quickly learned how to adapt and roll with the new “norm”—including the need to build more patient-centric digital experiences. Healthcare marketing researchers found that 51% of patients prefer a digital connection for five fundamental interactions: scheduling an appointment, filling out forms, […]

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