Brand Development Posts

Choosing a color scheme for your website

Colors help give life to a website, and influence the overall feeling it invokes. A well-thought-out color palette can be used to influence the emotions of your viewers and support the message you want your website to portray. This article will help you get started creating your color scheme by providing considerations and tips for […]

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Four Examples of Great Interactive Annual Reports

Check out a newer version of this post! For more recent examples, head over to our latest online annual report showcase. As more companies begin to go beyond print-only and compliment their annual reporting by presenting this information online, one of the first questions that may come up is “How do you make an interactive […]

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Extend your brand with a Google+ Page

Extend your brand with a Google+ Page

Last week Google got a bit closer toward becoming a truly competitive social network channel for companies, nonprofits, organizations, brands, products, and other entities when it launched Google+ Pages, its answer to Facebook fan pages. Creating pages is open to all brands now, and we’ve created our profile so that you can add TBH Creative […]

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Brand identity & why it’s important

Is your company in need of a branding makeover? The business dictionary states that brand identity is “the visible elements of a brand (such as colors, design, logotype, name, symbol) that together identify and distinguish the brand in the consumers’ mind.” Let’s face it. The first thing customers are probably going to see is your logo. […]

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Strategically Social: Starbucks & Instagram

Strategically Social: Starbucks & Instagram

If you scan technology news headlines, it takes seconds to see that Google+ is the social network currently getting the most buzz. How businesses will use this new service as part of their online marketing strategy is still yet to be seen. On the other hand, Instagram—a free app for taking and sharing photos—is quietly […]

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