Digital Marketing Posts

Guest Blog by Lorraine Ball Business owners always ask me how big their marketing budgets should be. I usually reply that a successful marketing campaign does not depend on how much money you spend, but how well you spend what you have. If you want to make good decisions about how much money to spend […]

Mobile web browsing is on the rise. More people are using their smart phones to browse the Internet on the go, which is the reason why your website needs to have mobile compatibility too. Any smart phone can pull up almost every website, however, it could have the user constantly zooming in and out to find what […]

Designing for your target audience is one of the most important factors to be aware of as a web designer. If you don’t know or understand the audience and how they behave, that is one of the first questions to ask and find the answer. When I hear “target audience,” I always think back to […]

We are doing a series of 2012 web design trends, and our sixth prediction for web design trends in 2012 is social media integration. Social media is everywhere. It’s on our computers, phones, televisions and even in our cars. Social media integration will not be going away any time soon (at least not in the next […]

I often catch myself thinking too hard about blog topics. They shouldn’t be that hard, right? My theory: If you’re spending over 15 minutes wondering what to write about, you’re thinking way too hard. Here are a few tips for getting over writer’s block: Who are you? What do you do? Introducing yourself and your […]