Healthcare Marketing Posts

6 things successful healthcare brand marketing strategies have in common

even hospitals, like the one pictured, need healthcare brand marketing strategies to keep patients satisfied

Healthcare brand marketing nurtures the relationships between healthcare organizations and their consumers. Branding is a marketing strategy that elevates the brand as a whole, promoting its healthcare services as evidence of the brand’s personality. But do patients really care about a medical practice’s “personality”? Over 56% of customers remain loyal to brands that “get them,” […]

Read more

The absolute top 15 healthcare marketing statistics for 2022

agency team reviewing healthcare marketing statistics

The healthcare industry has experienced the most dramatic, immediate, and long-term pandemic impacts. Current healthcare marketing statistics form a complex roadmap out of the chaos, and leaders need to understand the data to steer public health in the right direction. Whether you’re a healthcare marketer, medical provider, or pharmaceutical researcher, the information in this article […]

Read more