When redesigning a website, you need to accept that everything can’t look exactly how you want. And, that’s absolutely okay! Knowing when to splurge on custom art that matches your website images and branding needs is the key to staying on budget and meeting your deadlines.
I’ve been responsible for helping find, create, and manage art for almost 100 different websites. Commissioning or creating original imagery for every element of every page of those redesign projects was not only impossible but also unwise.
