Perspective, tips, and insights

Articles to help you improve your digital marketing

Simple CMS is really SIMPLE

Simple CMS is a free PHP CMS that has features such as using Word to update content and, and well, it is known for its simplicity.  It’s geared more towards web freelancers and web companies that don’t have their own CMS.  Simple CMS allows you to design your website, but it doesn’t come with extra widgets and […]

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Why does CMS Made Simple work so well for small to medium businesses?

Why does the open source content management system CMS Made Simple (CMSms) work so well for small businesses and organizations? In large part because of the characteristics emphasized by the last two words in the application’s name. Novice end users truly do find this Content Management System (CMS) to be simple – its intuitive structure […]

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Why your company needs a Facebook page

Why should your company have a Facebook page? Facebook is the perfect outlet into the social network which includes sharing, statuses, advertisements and profile pictures. You might already have a personal Facebook profile, but do have one for your company? Your company needs a Facebook page because that is where your audience is — they are on […]

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Why WordPress is one of the best open-source CMS

WordPress was originally known and widely used for its free blogging system.  Now it is growing recognition for its free PHP CMS. Wordpress features include widgets, switchable themes, clean permalink structure, and can assign nested categories to articles allowing the client to show the same information on two pages while only edited in one article.  The […]

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How to blog for your business

A journal? No. Corporate blogging is different. In a nutshell, the purpose of corporate blogging is to: You have all this knowledge in your field, right? A blog offers a casual home to post some of this information in bits and pieces. Customers want to know more, they like to see your personality, and blog offers a […]

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