The best church websites:
- keep current members engaged and informed
- help attract new people to learn about Jesus
- enhance a church’s presence in its community—and beyond!
Do: Pick functionality that meets your needsAn early step in the church website redesign process involves thinking about what you want your website to do and how it will work.
A big part of that is being realistic about what you need from a content management system.
If you don’t need an original church website design or just need a site that’s easy to edit, you might opt to choose a service that’s designed with novice website owners in mind. Content management systems offered by services like Wix and Squarespace include ready-made templates and require little technical know-how to make edits.
If you want to build a complex website with lots of special features and customizations (e.g., embedding a livestream of your weekly messages on the home page) but don’t have an in-house team of savvy developers, you’ll want to work with a website development partner that’s experienced in church website design. The experts you hire may recommend going with an option developed around the needs of churches, like the Rock RMS—an open source CMS and church relationship management system.
Learn what the pros say
Do: Incorporate user profiles into your church website design
Your church website persona profiles might include:
- already committed members of your congregation
- local residents who’s actively looking for new places of worship
- recent transplants to the area looking for new church homes
- people who have never attended a service but are curious about what it’s like
- folks who volunteer for your church
- job hunters who are interested in joining your church’s staff
- out-of-towners looking for a place to worship while visiting your town
It might be time to edit your copy
For example, if most of your site visits come from mobile devices, investing in mobile optimization may be a good idea. If your members want to share videos of past sermons with friends and family, you may want to create a searchable archive of your messages. If your parishioners want an easy way to find or connect with each other, you might consider developing a password-protected portal with a membership directory.
Not sure what makes great website content? Start here.
Do: Design an effective, user-friendly interfaceIf you can’t put your finger on why your church website design “feels” old, it might be the user interface. An outdated user interface often makes a website hard to use. An experienced church website designer can help you create a user-friendly, streamlined user experience that complements your church’s brand.
Let’s start talking
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