Our website content writing advice: Define your website audience. When writing content for your website, it can be easy to get bogged down in search engine optimization (SEO), keyword phrases, long tail content, calls to action, internal linking, headers… yes, all of those things are important. And yes, there’s a lot to think about when […]
Digital Marketing Posts
Tis the season for annual predictions. As always, we’re keeping an eye on Internet marketing trends. We’ve come across a few that we think will definitely have an impact. Let us know what you think… have any to add? 1. The shift to mobile will speed up According to Forbes, “87% of connected devices sales […]
Answer: All the time! A website should never be a static document. In fact a website works better for you (and your customers and search engines) if you keep it fresh and updated. Think of it as evolutionary growth – your website should always be growing and changing. There are three types of updates you […]
You have a great website. The calls to action are clear and people are going where you want them to go. Your content is good and people can clearly tell what you have to offer. Your navigation is simple and easy to use. Good for you! You’ve covered the basics. Now – what can you […]
Website planning sketches (Photo by Garrett Coakley, CC BY-NC-SA 2.0) We’ve all heard the saying “less is more.” That is never truer than when we consider web content. It can seem exciting to have unlimited page length to write as much content as you desire—after all there are no print margins or word counts to […]
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