Last month, I had the pleasure of attending the An Event Apart conference in Chicago. It was two days full of insight and inspiration from thought leaders in the industry. The range of topics covered all facets of web design and development, from branding to CSS techniques to accessibility. These presentations covered how to identify […]
Posts by Kayleigh Circle
Are you using tracking codes on your website? If so, great! Tracking activity on your website is a great way to collect information about your users, analyze performance, and find areas for improvement. This type of data is essential to developing an effective digital marketing strategy. One way to simplify tracking data on your website […]
When putting together your inbound marketing strategy, you’ll need to decide which tools best align with your goals while still fitting into your budget. If you aren’t ready to take the leap and invest in full-featured marketing software such as HubSpot, you may be looking at free alternatives that can offer similar features. For email […]
When designing a hospital website, there are a number of unique challenges to take into consideration. Hospitals cater to a wide audience with a multitude of needs, which can make it difficult to create a cohesive website that addresses as many of those needs as possible. However, there are some general guidelines you can follow […]
When it comes to adding imagery to your website, there are two basic image types to choose from: raster images and vector images. A raster image, typically a photograph, is made up of pixels and has a set resolution. When scaled up, it will lose quality and can appear pixelated or grainy. A vector image […]
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