When it comes to adding imagery to your website, there are two basic image types to choose from: raster images and vector images. A raster image, typically a photograph, is made up of pixels and has a set resolution. When scaled up, it will lose quality and can appear pixelated or grainy. A vector image […]
Technological advances and rapidly changing trends have helped usher in a new era of web design. This has brought along some much needed improvements to functionality, content strategy, and the overall user experience. To see these improvements in action, look no further than the homepage of a modern, well-designed website. By comparing modern homepage designs […]
One of the most common things we hear from new clients is how frustrated they were with their last website design project. It often starts with poor communication—people feel like they are left in the dark by their website design firm. And then when they do hear from them, they hear that the project is […]
If you’re a website owner, you likely understand the value of search engine optimization (SEO) to ensure your website is visible in search results. But have you optimized your internal site search as well? External search—when a user finds your website with Google or Bing—is usually a crucial part of the marketing strategy; however, sometimes […]
When transitioning from the design phase to the development phase in a website project, communication is the key to making the hand-off go smoothly. Both the designer and developer need to be actively engaged from the beginning of the project in order to define expectations and assumptions. When a developer isn’t given the proper files […]
