Web Design Posts

How to design user-friendly link states

Hyperlinks are the backbone of the web. They are what gets you from one web page to another—without them, you wouldn’t be able to navigate websites. Since links are so important, we should give them the design attention they deserve. This includes properly designing the various states of a link. A link state is essentially […]

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Sorry, but no, that’s not great website content

man writing content on computer

More than 20 years after businesses began getting online, content remains a black box to most organizations—and often to many digital marketing and design professionals as well. Even now, we see websites that fall short of the targeted, strategic content you need to get results in today’s crowded information economy. When it comes to content, […]

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Why you need to have a project lead for your website project

Client responsibilities in a website project extend beyond vendor selection and paying invoices. To make sure your project stays on time and on budget, it’s critical that you name a project owner. Every website project team needs a designated point person with decision-making authority. Before your project kicks off, determine who will represent your organization […]

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Why so many websites fail (and what you can do to ensure success)

Graphic of website failing.

More than 140,000 new websites go live every day, according to a 2012 Netcraft study. Nowadays, the rate of website creation is probably even higher. Since every website is created for a different purpose, on a different platform, and with a different budget, gauging an individual website’s success can be like comparing apples to oranges. […]

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Website management tips for beginners

We do our best to set our clients up for success when we hand over a finished website. While many website owners are excited to get in and start making changes, there are also those that are overwhelmed with the concept of managing their website. If you fall closer to the overwhelmed side, don’t worry. […]

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