Digital Marketing Posts

The most successful marketing efforts begin with planning and research. A valuable step that some companies skip during the planning stage is doing a marketing competitor analysis. When developing your marketing competitor analysis, you will review your top rivals, audit their marketing tactics, and identify areas of overlap with your audience and goals. Through this […]

What people say about your company online matters more than ever in our hyper-connected digital world. According to Nielson, 92% of consumers trust suggestions from friends and family more than advertising, and 74% say their feedback is a key factor in their purchasing decisions. Despite these high numbers, only 33% of businesses actively ask for […]

(Plus … 4 tips on how to grow conversions by enhancing internal search results) Have you ever bought a house? If so, during the search process you probably heard this mantra: location, location, location. Real estate agents have shared this piece advice with homebuyers for decades because where a house is located affects desirability and […]

Happy New Year from all of us at TBH Creative! Like most companies, our team spends a little time during late December and early January for reflecting on successes (and thinking about what we can do better), identifying new opportunities for growth, and setting goals. As part of our annual analysis process, we check our […]

We often reference “the buyer journey” when planning new marketing campaigns and techniques with our clients. The buyer journey is a fundamental part of any inbound marketing campaign. We use it to make decisions about tactics and content that will help our target audience meet their needs. But, what exactly is a buyer journey, and […]