Posts by Tatum Hindman

Tatum Hindman

About the author | Tatum Hindman

Tatum is the president of TBH Creative and is responsible for building long-term client relationships. She enjoys the strategy behind web design and collaborating with clients to define and execute online marketing goals. She likes to blog about hot topics in web design and digital marketing, as well as share tips for strengthening your online presence.

How to decrease website clutter

Did you know it takes less than a second for people to form an opinion of your website? Users today, whether they’re on a desktop computer or a mobile device, are inundated with websites. Their choices are virtually limitless—if they land on a website that doesn’t immediately appeal to them, they’ll look for one that […]

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The best ways to handle negative online reviews

It’s always stressful when you get critical feedback online since bad reviews influence customer decision-making and it. Those negative reviews are powerful because social proof may influence how people might think about your company and its reputation for trustworthiness. In fact, did you know that 95% of customers read reviews before making a decision and […]

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Digital marketing, crisis communications, and COVID-19

COVID-19

This post is part of TBH Creative’s series on digital marketing, crisis communications, and COVID-19. I was not prepared for COVID-19. Can you relate? But here we are—each of us working our own way through this “new way of life” which is filled with new ways of doing business, new responsibilities at home, and new […]

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How to create email subject lines that boost your open rate

Email marketing is a great way to reach your ideal customers—existing or potential. But, just because you send emails, that doesn’t mean your target audience is engaging with your messages in a meaningful way. In fact, the average 2019 email open rate was only 22.1%, according to researchers at Epsilon. Deciding whether to open an […]

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