Apple coined the phrase “There’s an app for that!” in 2009, and it feels even more accurate today. However, you don’t always need an app to appeal to mobile internet users. A mobile-friendly website offers the same functionalities, all while making better use of your digital marketing budget. Keep reading to learn more about why […]
Less than a second. That’s how quickly it takes to make a first impression on a website, according to eye-tracking studies conducted at Missouri University of Science and Technology. In that short amount of time, you can hardly capture your users’ attention with content, which is why your website’s usability matters so much. In fact, […]
Did you know it takes less than a second for people to form an opinion of your website? Users today, whether they’re on a desktop computer or a mobile device, are inundated with websites. Their choices are virtually limitless—if they land on a website that doesn’t immediately appeal to them, they’ll look for one that […]
It’s always stressful when you get critical feedback online since bad reviews influence customer decision-making and it. Those negative reviews are powerful because social proof may influence how people might think about your company and its reputation for trustworthiness. In fact, did you know that 95% of customers read reviews before making a decision and […]
This post is part of TBH Creative’s series on digital marketing, crisis communications, and COVID-19. I was not prepared for COVID-19. Can you relate? But here we are—each of us working our own way through this “new way of life” which is filled with new ways of doing business, new responsibilities at home, and new […]
