Posts by Joy Olivia Miller

Joy Olivia Miller

About the author | Joy Olivia Miller

Joy is the creative director at TBH Creative and uses her expertise to help clients use their online communications to build, design, and manage their brands. She likes to blog about content marketing in all its forms, the latest trends in digital marketing, and share tools with readers.

Write your way to a better website

What do people want from your website? No matter what you’re trying to communicate, the right words can get you there. No matter who is your users are, the key to effectively communicating with users is simple: make sure that your website answer questions and meets needs. This starts with strategically planning content that is […]

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Sketch your way to user experience success

The well-known adage “a picture is worth a thousand words” means a lot when it comes to planning a website. In his book Sketching User Experience, UX guru Bill Buxton wrote that sketching “does not represent a refined proposal, but rather simply suggests a tentative concept.” It’s the freedom, energy, and minimal detail of simple […]

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2013 Web Trends

It wouldn’t be a new year without a new set of lists. January is a time for making educated guesses about what the year will hold. Many blogs have focused in on specific areas of web development and technology to make predictions. At TBH Creative, we might work on an email marketing strategy for a […]

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LinkedIn: Groups vs. Company Pages

LinkedIn might be a social network with over 175 million users, but it behaves a lot like a virtual trade show or conference networking event. LinkedIn enables its users to network professionally, post and find jobs, and ask/answer questions. LinkedIn users can discover the people employed by a certain business and see for which businesses […]

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A Spooky Case Study: Target’s Facebook Marketing

Earlier this week we posted an overview of some of the many ways that companies and organizations are using holiday- and seasonal-themes to engage their fans on Facebook. Today, we’re profiling Target’s strategic Facebook efforts in-depth. The social media team at Target does a creative job leveraging holidays and contests as part of their web […]

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