Social media may be popular, but email still performs better as a marketing tool for engagement. Experts agree: For conversions, an opt-in email subscriber list is much more valuable than a group of Facebook fans or Twitter followers. So you want to send an email newsletter but you don’t know where to start? After you […]
Posts by Joy Olivia Miller
The 2015 Social Media Week conference boasted a full house of energetic attendees and an impressive selection of enlightening panels and talks from digital marketing industry luminaries. While the people impressed, it was the secrets they shared that made the strongest impression on all of us at TBH Creative who got to attend. Here’s a summary of […]
Images are a powerful communication tool on the web. Selecting the right imagery for your website can help attract attention, elicit emotion, and build trust with your visitors. Therefore, choosing images is a crucial step in the website design process. It’s important to put thought into the images you choose for your website and how […]
A brand style guide is essentially a set of rules defining how your brand should be portrayed. Brand style guides help to ensure consistency across all marketing materials, both online and offline. Creating an online version of your style guide is beneficial since it offers a central, easily accessible place to get information for anyone […]

A strong and recognizable brand can help a business be more successful, which is why creating an effective brand identity is so important. But, what goes into creating a brand identity supports your business goals, and why is branding so important? What is a brand identity? When you create a brand identity, you’re essentially applying […]
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