What’s missing from the infographic to the right? Whether it shows four stages, nine, or something in between, almost all diagrams illustrating the redesign project process overlook one crucial step: Website production! Production can make or break your project because it’s how all the pieces come together. Think of it like baking a cake. You’ll […]
Repeating past mistakes is a choice, right? Use the insights we learned in 2024 to refine and finalize your 2025 digital marketing planning. We can’t wait to see what the new year will bring. In fact, we’ve already started exploring what’s next, including top web design trends for 2025. Ready to level up your marketing […]
Back in the era of free AOL trial CDs and sluggish dial-up, making a new website required opening blank text files, writing up HTML line-by-line, and then FTP-ing your work to a web server. Fast forward 30 years to today, and most sites have content management systems (CMSs), like WordPress, that simplify routine maintenance tasks. […]
So your company has just produced an amazing video for marketing—how do you make sure the right people actually see it? Whether it showcases your brand, highlights your services, or introduces your fantastic team, if you launch but don’t have a strategic plan for sharing it with the world, your video might as well be […]
Even though every industry is different, there are steps you can take when preparing your email marketing strategy to ensure people in your target audience actually want to open—and read!—the messages you send. We’ve come a long way since 1976, when Queen Elizabeth II became the first monarch to send an email. Today, over 4.3 […]
