Do you have analytics set up on your website? If not, you should! Services like Google Analytics provide useful information about your audience and how they are interacting with your content. You can then use this data to improve your website and determine what’s working best for your business. While getting Google Analytics certified, I […]
Year: 2016 Posts
Inbound marketing is about more than just keeping your site updated and writing smart blog posts that attract people who are searching for reliable information. Those steps are certainly important in boosting your awareness and traffic, but how do you get those readers to take the next step? If you want to convert those readers […]
A landing page can be a great way to promote and generate interest in an event, such as a conference, workshop, or fundraiser. An effective event landing page should be strategically designed to make it easy for users to register or purchase tickets, as well as find important details. It should make both the purpose […]
This post is a change of pace from our usual weekly industry-related articles. As TBH Creative marks its 12th year in business, I wanted to take a moment to reflect on how I became the owner of a top digital marketing company in Indianapolis and share some of the things I have learned along the […]
Remember when Harlan Hogan warned you that “there are no second chances for a first impression”? This old expression rings true today, even in the digital age. On Facebook, your first impression consists of your profile photo and cover image, which should reflect your overall branding. As of September 2014, 71% of online adults use […]
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