Perspective, tips, and insights

Back in its heyday, email’s average return on investment as a marketing tactic was pretty high (around $36 for every $1 spent, according to Forbes). But that’s changing. Nowadays, only around 8% of marketers report it as effective for lead generation. Reaching your email marketing goals is challenging unless you send the right messages to […]

Press ReleaseNovember 7, 2024 Digital marketing agency reflects on 20 years of remarkable partnerships Carmel, IN – November 7, 2024 marks two decades for TBH Creative, a woman-owned agency specializing in marketing strategy, web design, and branding. Since 2004, we’ve helped brands across industries solve complex marketing challenges under the leadership of founder Tatum Hindman.  […]

For CMOs and marketing leaders who need a site redesign but don’t have the time or expertise to tackle the multi-faceted project without help, partnering with a healthcare website design company might be the best solution. However, deciding which firm to work with should be carefully considered based on your goals and needs. Not all […]

Have you ever used a loupe? That handy magnifier was my secret weapon for spotting the best photo on contact sheets frequently at the start of my career. Then, about 20 years ago, freelancers I worked with started to submit photos digitally from photoshoot assignments, and I retired my loupe, using Photoshop’s zoom feature for snap selection instead. That’s how things usually go, with new technologies replacing outdated ones—except, of course, when it comes to QR codes and marketing. That story goes a little differently.

Healthcare email marketing insights can provide valuable information to doctors about their potential patients. Analyzing this data helps them better understand patient needs and make informed decisions about their marketing and outreach efforts, ultimately improving patient engagement and satisfaction. Keep reading for tips on using email campaigns to connect with your patients and build loyalty, […]