Web Design Trends for 2012: Large High Quality Photograph Backgrounds

We are doing a series of 2012 web design trends, and our fifth prediction for web design trends in 2012 is large high quality photograph backgrounds.

Large, high quality photograph backgrounds can add a lot to a company’s website. It is important that they are high quality images. You do not want a large, pixelated background; it is not enjoyable for the user. Just a tip from graphic and web designers everywhere: never enlarge a photograph. Be sure to only size images down. If your picture is not large enough to use as a background for a webpage, then don’t use it. Below are a few websites that use the large, high quality photograph technique for their backgrounds:

Smoking Takes Lives features a story of Mick Roberts (whose life was changed by smoking). This large photograph will help to grab the user and have them watch the video before accessing any other part of the website.

Smoking Takes Lives’ homepage. Visit the site.

Simon & Comet’s website features his motorsport photography. After translating the webpage to English, I noticed that he also is a web designer. He has a passion for motorsports. It is a great way to combine the two things he is passionate about.

Simon & Comet’s homepage. Visit the site.

Poco People‘s homepage has a very nice “pop” of color. Your eyes are immediately drawn to Travis and Kelly (the owners) in the middle. Just a simple red scarf and red jacket are all they needed to attract the user.

Poco People’s homepage. Visit the site.

Just remember, not every website will look great with a large photograph background. When in doubt, ask a web or graphic designer. A company that sells kitchen knives will probably lose customers if there is a very large butcher knife pictured on their homepage. What looks great to you might not look great to the user.

TBH Creative

About the author | TBH Creative

TBH Creative is an award-winning marketing company specializing in web design/development, digital strategy, inbound marketing, and reporting. Since 2004, we’ve built multi-dimensional digital marketing campaigns and complex, enterprise-level websites for clients in a wide range of industries.

We believe in communicating clearly, delivering excellence, and beating deadlines. But beyond those ideals, what really drives the heart of our business is your business—helping our clients achieve more with comprehensive digital marketing and web design.

Our Indianapolis web design company is WBE-certified in the state of Indiana and the city of Indianapolis, and we’re also a Hubspot-certified inbound marketing agency.

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