If you’re considering a web design project, you may have heard that you need a Request for Proposals (RFP). Or, you may have heard that RFPs are painfully inefficient and to be avoided at all costs. As is so often the case, we think the wise answer lies somewhere in the middle. Take a strategic […]
Web Design Posts
When you were a kid, you knew that if you didn’t make it to Santa’s twice-checked “good” list, you might not get that new bike after all. Now that you’re a grown-up with a website, the stakes are higher. When Santa visits your site—and he will, because he’s still relevant like that—he’ll know if you’ve […]
As an average art school student in Pittsburgh, Andy Warhol aspired for a career teaching fine art, unaware that he would eventually move to New York, earn the moniker “Pope of Pop,” and become one of the most inventive, influential, and successful artists of all time. If your site isn’t engaging your target audience (or […]
Whether you’re starting a website project from scratch or working toward a redesign, deciding on the best approach can be tough. Can you do the work yourself? Should you use a template? What level of service do you really need? Let’s take some of the guesswork out of web design. We’ll establish a baseline, then […]
All finished websites are the result of design compromise. Compromising on design decisions is a standard part of every project—and overall that is a good thing—but, design compromising takes a nasty turn when those trade-offs go beyond the needs of the target audiences and start to hurt the effectiveness of the overall design. As a […]
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