Sarah Matlock, Digital Marketing Assistant
Hi! I’m Sarah, the newest team member at TBH Creative. I have a background in nonprofit marketing and data analysis, and I am excited to transfer that knowledge to the industry. I’m looking forward to putting my skill set to use in helping develop creative solutions for clients!

I got interested in digital marketing several years ago, though I am new to the field in many respects. My educational background includes a Bachelor of Science in History and a Master of Arts in Philanthropic Studies. My formal training in the digital realm includes educational technologies and nonprofit marketing. After finishing graduate school, I freelanced with local nonprofits to build their digital presence via social media, SEO, and basic website design.

Graduate School Graduation
IUPUI MA Graduation, May 2013

At TBH Creative, I am looking forward to learning from the expert team Tatum has compiled! Prior to joining the team, I dabbled in HTML and CSS, edited photos and graphics in Canva and PicMonkey, and organized a virtual book club via Mailchimp newsletters and Google Hangout video chats. I enjoy finding efficient, usable solutions to digital problems and sharing those resources to help teams work together more intuitively.

Some of my top areas of expertise are:
  • Social Media Strategy
  • Content Management
  • Data Analysis
  • Research
  • Strategic Planning
Fun facts
  • Born: Nashville, Indiana
  • Favorite food: Banana Pudding
  • Coffee or tea?:  Coffee, of course!
  • Favorite game:  Mancala
  • Favorite color: Grey
  • Last vacation: Green Turtle Cay, Bahamas
In my non-work time…
I am planning my wedding (!!) mostly, and occasionally grabbing sushi with my fiancé or taking our doodle for a walk. I enjoy traveling, either for a relaxing beach getaway or to roam the streets of a foreign city, getting lost and then found again. I am also a big fan of books in a series, particularly YA fiction. Based on my reading list, coffee intake, and knowledge of Stars Hollow, I’m practically a Gilmore Girl already.

Sarah and James Getting Engaged
My fiancé, James, popping the question last August

I look forward to diving in and working internally with the TBH team, as well as assisting with clients and interesting projects. I will be writing several blog posts each month here; I like to blog about a variety of digital marketing topics. My posts typically involve social media strategy, the latest trends in the industry, or how to engage the online community more effectively.