Friday, August 12, 2011

Web Design Case Study: Northpoint Pediatrics

We launched a new website for Northpoint Pediatrics today and it can be viewed at http://www.northpointpeds.com/.

TBH Creative was responsible for interface and home page redesign around a pre-developed Content Management System, Expression Engine. TBH Creative worked with the application to upgrade the website performance and continues to assist with further additions and custom needs.

Northpoint Pediatrics' homepage. The home page features a rotation of events and news across the top, and a slider bar to highlight their physician videos as well as three areas of important topics above the fold.

One of Northpoint Pediatrics' interior pages. The upgraded interface is clean and simple. There were significant usability improvements in the navigation structure, active states, and use of white space as well as special attention on specific landing pages. We incorporated a 'big footer' that offers location information and quick links on every page.

It has been a pleasure working with TBH Creative. They have worked closely with us to give our website a fresh new look with increased functionality. TBH is detailed oriented, conscientious and an excellent listener and communicator. I highly recommend TBH as a trusted web strategist.
~ Linda Kortanek, Executive Director


About Northpoint Pediatrics

Northpoint Pediatrics' mission is to make a difference every day in the lives of children and their parents by giving quality healthcare and helpful advice. Celebrating 23 years of caring for kids, Northpoint Pediatrics has three convenient offices, all located in the northeast quadrant of Indianapolis, Indiana. The Northpoint team consists of nine pediatricians and a skilled team of nurse practitioners, nurses, front office assistants and patient account professionals.


About TBH Creative

TBH Creative is an Indianapolis-based internet strategy agency. Our services include web strategy & planning, website design, mobile solutions, application development, and analytic reporting.

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