Thursday, February 23, 2017

7 best practices for marketing to millennials

It is no secret that millennials are a unique audience. For businesses interested in marketing specifically to this tech-friendly consumer base, methods can be tricky and the results down-right frustrating. To help your marketing efforts get moving in the right direction with the younger crowd, we compiled seven tips for marketing to millennials.
Young couple shopping at market

Thursday, February 16, 2017

Internal site search tips & best practices

If you’re a website owner, you likely understand the value of search engine optimization (SEO) to ensure your website is visible in search results. But have you optimized your internal site search as well?

External search—when a user finds your website with Google or Bing—is usually a crucial part of the marketing strategy; however, sometimes internal search—when a user hunts for content using the search tool on your website to find a specific piece of information—can be overlooked during the planning process. This is why internal search plays such an important role in the user experience of a website and why shouldn’t be ignored.

By optimizing the internal search functionality on your website, you can help keep users on your website longer and improve lead generation.

Internal Site Search

Thursday, February 9, 2017

How 500 posts on our company blog has benefited us (and why your company should start blogging ASAP)

What's the key to driving traffic to your website and keeping your crew current with industry trends? Blogging!

At TBH Creative, we don’t just recommend blogging to our clients—blogging is a crucial part of our day-to-day planning. In fact, this very post is our 500th published blog post since we started blogging in 2008.
Celebrating 500 blog posts
We have come a long way in nine years of blogging, and the blogosphere has changed in many ways over the decade. In the post, I will cover three ways our blog adds value for team learning, supports our clients, and helps our business growth (plus, some ways your company could benefit from blogging as well).
 

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