Thursday, September 22, 2016

Find great employees using these 5 marketing tips


I'd like to introduce you to my friend and guest author Dana Harrison. Dana wears many hats related to business leadership, team building, and professional training. She has worked with our team at TBH Creative to help us explore our strengths and talents individually, and then utilize that knowledge to shape the foundation of our company culture and working style as a unit. With a wealth of experience and a genuine desire to help individuals succeed, Dana is a wonderful resource for those navigating through the business world.

In this article, Dana will be offering her expertise on how to use marketing to find and recruit the best candidates for your company.

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All too often, candidates read boring, tedious job descriptions that are posted on job boards or forwarded by a recruiter. Blah, blah, blah. They’re about as exciting as the nutrition panel on a box of granola bars. Don’t get me wrong – both the job description and the nutrition information are valuable and can help make the sale, but they’re both lousy at initially capturing one’s attention.

Job applicants waiting for interview

Thursday, September 15, 2016

Digital marketing budgets: Just how much does social media marketing cost?

Social media used to be hyped as the ultimate in free marketing. We’re here to tell you that social isn’t free - at least not smart, strategic use of social media. Just what does social media marketing cost? That can range from hundreds of dollars per month to thousands.
How much does social media marketing cost?

We can’t tell you how much social media marketing will cost you without talking to you more about your goals and content needs. However, we can tell you where you should be spending your resources and give you some benchmarks to consider.

Thursday, September 8, 2016

5 essential Photoshop CC features for web designers

Photoshop CC

Over the years, Photoshop has transitioned from being primarily used for photo-editing to an industry-standard program for graphic and web design. However, Photoshop hasn’t always successfully catered to the specific challenges that web designers face, such as the shift to responsive design. In order to keep up with changes in the industry and to stay ahead of competitors, Photoshop has since implemented new features and improved existing tools that better align with the modern web designer’s workflow.

In this article, we’ll take a look at some of the most essential Photoshop CC features for web designers.

 

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