For one whole week, I worked my way through the HubSpot Certification curriculum in HubSpot Academy. In my new position at TBH Creative, inbound marketing and Hubspot are used daily by the team so it is important for me to understand the methodology and practice of inbound marketing, as well as familiarize myself with the […]
Month: April 2016 Posts
Do you have analytics set up on your website? If not, you should! Services like Google Analytics provide useful information about your audience and how they are interacting with your content. You can then use this data to improve your website and determine what’s working best for your business. While getting Google Analytics certified, I […]
Inbound marketing is about more than just keeping your site updated and writing smart blog posts that attract people who are searching for reliable information. Those steps are certainly important in boosting your awareness and traffic, but how do you get those readers to take the next step? If you want to convert those readers […]
A landing page can be a great way to promote and generate interest in an event, such as a conference, workshop, or fundraiser. An effective event landing page should be strategically designed to make it easy for users to register or purchase tickets, as well as find important details. It should make both the purpose […]
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