In our last post of this series, I reviewed how to effectively use Facebook events and I shared seven tips. In this post, I'll review including a map tab on your page. If you have a physical location for your business or organization, we recommend that you include a map or locations page in your Facebook profile.
Here are a few facts about the map page:
- You must enter an address to utilize the built-in Facebook map.
- If you do not activate the map or verify your address, no map will appear and your address will appear as a link. (Note: This option isn't optimal because the link will leave Facebook and send users away from your page to a map hosted by Bing.)
|Christian Church Foundation has an bbout page with location that doesn't include a map. |
Instead, the page's address link sends users to a Bing Map.
- By default, your map will appear when the user clicks 'about' and it will not appear as a custom tab.
McDonald's restaurants promote their chain locations map using a custom "Locations" tab.
Notice, their new cover photo is festive for the holidays and new year also.
- Maps can be added using a Facebook app or an embedded map.
|IU Health's Location tab uses Facebook's typical map feature on the About page with one location. |
It offer zoom capabilities and opens with more information.
|McDonald's Location tab is interactive showing their many locations. |
The map fills the whole screen, unlike the typical built-in Facebook map, and it allows
for multiple addresses with zoom features and open for more details.